Terms

TRYGO — AI marketing advisor (web at https://trygo.io and the mobile app TRYGO, Bundle ID app.trygo.ios).

Effective date: April 27, 2026

Privacy Policy: https://trygo.io/privacy

These Terms form a binding agreement between you and the operator of TRYGO (“TRYGO”, “we”, “us”).

Legal entity (replace before publication): [LEGAL_ENTITY_NAME_AND_ADDRESS]

For support and legal notices, use the contact methods published on https://trygo.io.

1. Acceptance

By accessing or using TRYGO (the “Service”), creating an account, or purchasing a subscription, you agree to these Terms of Use (“Terms”) and our Privacy Policy at https://trygo.io/privacy. If you do not agree, do not use the Service.

2. The Service

TRYGO is a software service that helps you structure go-to-market work for a product or project—e.g. Lean Canvas–style canvases, ideal customer profiles, product knowledge, strategy and content workflows, and an AI assistant (“Advisor”)—using artificial intelligence and automation. Features and limits depend on your plan.

AI disclaimer. Outputs may be inaccurate, incomplete, or unsuitable for your situation. TRYGO is not a law firm, financial advisor, or human marketing agency. You are responsible for how you use outputs and for complying with applicable laws and third-party terms.

3. Eligibility and account

You must be able to form a binding contract where you live. You must provide accurate account information and keep credentials secure. You may sign in with email, Apple, Google, or other methods we enable.

You may delete your account in the TRYGO iOS app (Settings → Delete account) or via the account-deletion flow we publish on https://trygo.io/delete-account, subject to confirmation steps. Deletion is permanent for the account and associated content as described in our Privacy Policy.

4. Plans, subscriptions, and billing

TRYGO offers a free tier and paid plans. Paid plans may include Starter and Pro monthly auto-renewing subscriptions processed by Apple as In-App Purchases (product identifiers used in the app include trygo_starter_monthly and trygo_pro_monthly; offerings may change if we update the Service).

• Payment. For purchases in the iOS app, payment is charged to your Apple ID. Prices are displayed in the app before purchase and may include taxes or fees determined by Apple.
• Auto-renewal. Subscriptions renew automatically until cancelled. The renewal period matches the subscription you select (e.g. monthly).
• Cancellation. You can cancel at least 24 hours before the renewal date in Settings → Apple ID → Subscriptions on your device (or the equivalent path in the current version of iOS). Cancellation stops future billing; you typically retain access until the end of the current paid period.
• Changes. We may change plans, limits, or prices with reasonable notice where required by law. Existing subscriptions may be governed by Apple’s rules for price changes.
• Refunds. For App Store purchases, refund requests are handled by Apple, not TRYGO, per Apple’s policies.
• Offer codes. Subscription offer codes issued in App Store Connect may be redeemed through Apple’s system redemption UI. We do not sell or validate custom promo codes outside the App Store for digital subscriptions in the iOS app.

Illustrative limits for product communication (actual limits are enforced by the Service and may change): Free tier—e.g. one active project, a capped number of hypotheses per project, and a capped number of Advisor messages per calendar month; Starter and Pro tiers raise those caps (e.g. Pro: higher message allowance and support for multiple projects). See the app and website for current numbers.

5. License to use the Service

We grant you a personal, non-exclusive, non-transferable, revocable license to access and use the Service for your internal business or personal entrepreneurial use, subject to these Terms. You will not: reverse engineer, scrape, overload, or circumvent security; resell or sublicense the Service; use the Service to build a competing product using our outputs at scale; or use the Service unlawfully.

6. Your content

You retain rights to material you submit (“Your Content”). You grant TRYGO a license to host, process, transmit, and display Your Content only as needed to provide and improve the Service, including training or tuning only if and as described in our Privacy Policy.

You represent that you have the rights needed to submit Your Content and that it does not violate law or third-party rights.

7. Our intellectual property

The Service, software, branding, and documentation are owned by TRYGO or our licensors. Except for the limited license above, no rights are granted.

8. Third-party services

The Service may integrate or link to third parties (e.g. Apple, Google, analytics or infrastructure providers). Their terms and privacy policies apply to your use of those services.

9. Acceptable use

You will not misuse the Service, including: illegal activity; harassment; distributing malware; attempting unauthorized access; generating harmful or deceptive content at scale; or interfering with other users. We may suspend or terminate accounts for violations.

10. Availability and changes

We strive for reliable operation but do not guarantee uninterrupted or error-free service. We may modify, suspend, or discontinue features with or without notice, except where law requires otherwise.

11. Disclaimer of warranties

THE SERVICE IS PROVIDED “AS IS” AND “AS AVAILABLE.” TO THE MAXIMUM EXTENT PERMITTED BY LAW, WE DISCLAIM ALL WARRANTIES, EXPRESS OR IMPLIED, INCLUDING MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NON-INFRINGEMENT.

12. Limitation of liability

TO THE MAXIMUM EXTENT PERMITTED BY LAW, TRYGO AND ITS SUPPLIERS WILL NOT BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES, OR LOSS OF PROFITS, DATA, OR GOODWILL. OUR TOTAL LIABILITY FOR CLAIMS ARISING OUT OF THE SERVICE IN ANY TWELVE-MONTH PERIOD IS LIMITED TO THE GREATER OF (A) THE AMOUNTS YOU PAID TO TRYGO FOR THE SERVICE IN THAT PERIOD THROUGH APPLE IAP, OR (B) FIFTY US DOLLARS (USD $50), EXCEPT WHERE LIABILITY CANNOT BE LIMITED BY LAW.

13. Indemnity

You will defend and indemnify TRYGO against claims arising from Your Content or your misuse of the Service, to the extent permitted by law.

14. Termination

You may stop using the Service at any time. We may suspend or terminate access for breach of these Terms or risk to the Service. Provisions that by nature should survive (e.g. Sections 6–13) survive termination.

15. Governing law

These Terms are governed by the laws applicable to the legal entity operating TRYGO, excluding conflict-of-law rules, unless mandatory consumer protections in your country say otherwise. Courts or venues may be specified after counsel review of your entity’s jurisdiction.

16. Changes to these Terms

We may update these Terms by posting a new version at this URL (or a successor URL we link from the app). If changes are material, we will provide notice as required by law or by platform rules. Continued use after the effective date constitutes acceptance unless you are entitled to additional rights under local law.

17. Apple-specific terms (iOS app)

If you use TRYGO on Apple devices: these Terms are between you and TRYGO, not Apple. Apple is not responsible for the Service or its content. Apple has no obligation to furnish maintenance or support for TRYGO. If the app fails to conform to any applicable warranty, you may notify Apple and Apple may refund the purchase price to the extent allowed by Apple’s policies; Apple will have no other warranty obligation. Apple and Apple’s subsidiaries are third-party beneficiaries of these Terms solely as regards your license of the app, and Apple may enforce that provision.

18. Contact

Questions about these Terms: use the contact options on https://trygo.io.